A road show was recently in Ahmedabad to promote the textile machinery show‘ITMA Asia + CITME 2012’ to be held in Shanghai – China from June 12 to 16, 2012.

The show was attended by around 100 delegates made up from the whole textile value-chain, like spinning, weaving, fabrics processing and textile machinery producers, etc.

In attendance was the Director of China Textile Machinery Association (CTMA) – Mr Zhao Xiaogang, which is also the co-host of the event. Also present was the Indian representative of the event – Mr Sooraj Dhawan.

The ITMA Asia + CITME 2012 road show will be held in 12 various Indian towns and cities and even in smaller clusters like Sholapur, Bhilwara and Ichalkaranji.

The show began with introduction of those sitting on the dais, which included Mr Zhao, Mr Dhawan, Ms Lori Liu from China Exhibition International Centre and chief guests – Mr Naresh Mistry and Mr Prashant representing Indian Textile Accessories & Manufacturers Association (ITAMA).

Mr Zhao while addressing delegates invited all of them to Shanghai for the show. He said it has become one of the largest textile machinery shows in Asia and expects the 2012 show to become the biggest worldwide.

He advised all the Indian textile machinery producers to attend the event in particular, as many Chinese textile machinery manufacturers were looking forward to set up shop in India, and so were looking for potential Indian partners.

Next was a presentation from Mr Dhawan. He said, “The Asian edition of ITMA was conceptualized mainly to provide a low-cost destination to visitors. The 2012 event will be hosted on around 130,000 sq. meters of space.

Read More about ITMA Asia hosts successful road show in Ahmedabad @ Fibre2fashion

It was a moment to cherish for Shoppers Stop when the entire lead starcast of Eros International’s Desi Boyz, which includes John Abraham, Chitrangada Singh, Akshay Kumar and Deepika Padukone, launched the stylish ‘Desi Boyz’ apparel collection exclusive for the retailer.

The ‘Desi Boyz’ collection would be featured across all Shoppers Stop outlets under its exclusive and popular youth brand ‘Life’. The brand well reflects the vivacious, youthful and lively appeal of the ever-energetic stars.

Through the launch of the new collection, the retailer intends to present its customers with a real time opportunity to smarten up their wardrobes with the elegant fashion line from the much awaited movie ‘Desi Boyz’.

John Abraham’s charisma comes alive in the casual appeal of brand Life’s men’s range. The star’s indispensable relaxed look is well-mirrored in classic white shirts, jackets, hooded sweatshirts, bold coloured Tees with Desi Boyz logo and in funky prints on Tees.

Akshay Kumar’s smart macho style also cannot be overlooked. The star’s appeal is perfectly reflected in brand’s funky printed Tees, hooded T-shirts and jackets. Also, his optimistic and playful attitude in the movie is mirrored in brand Life’s collection of hot shorts and sporty, printed tees. Besides this, the cargo shorts and full length pants with baggy pockets are also included in the range to give it all inclusivity.

Imitating Deepika and Chitrangada’s styles and casual-on-purpose collections is the best way for college going girls to keep in style.

Read More about Desi Boyz’ starcast unveils apparel line at Shoppers Stop at Fibre2fashion

DEBENHAMS, the premium global department store, has had a long standing tradition of collaborating with internationally acclaimed designers, retailing exclusive creations from leading names like Jasper Conran, John Rocha, Betty Jackson Black, H! by Henry Holland, and Ben De Lisi since 1993.

Bringing this revolutionary concept to India for the first time, DEBENHAMS has recently announced its association with the celebrated Indian designers MANISH ARORA and NARENDRA KUMAR to retail an exclusive line of fine clothing options at ready to wear prices, making prêt lines readily accessible for the Indian customers.

Inspired by Manish’s recently showcased SS collection at the Paris Fashion Week, the Manish Arora at Debenhams Collection comprises of funky T-shirts, psychedelic print tights, high waist hot pants, flowing kaftans and bright summer dresses in the signature Manish Arora riot of innovative silhouettes, unconventional prints, striking colors and quirky embellishments. Eccentricity gets a fashionable makeover with this exceptional collection, portraying the uninhibited, adventurous young women of today.

Talking about his association with Debenhams, Manish Arora says, “I am very excited to be associated with Debenhams and greatly appreciate this new relationship. I also look forward to us doing great business together.”

Ecolab Inc introduced the new Stackhouse Disposable Helmet System, a unique, fully disposable product that offers a clean, sterile helmet for medical staff performing surgical procedures. Invented by an orthopedic surgeon, the disposable helmet system is made with a breathable viral barrier tri-laminate material. It offers effective barrier protection and eliminates the cleaning and equipment maintenance associated with reusable helmet systems. Surgeons and staff need barrier protection that is comfortable, breathable and easy-to-wear,said Paul Chaffin, Healthcare vice president and general manager for Ecolab Healthcare North America. The Stackhouse Disposable Helmet System allows , Medical textiles surgeons and staff to focus on the task at hand, while helping to protect their health and safety. Surgical helmets, Surgical Gowns, Surgical Hosiery are primarily used during orthopedic procedures to help protect the surgical team from fluids and debris. In addition, helmets are used in open surgical procedures during which airborne contaminants and potential infections for health care associates are a significant concern.

Read More about Ecolab uses breathable garment material to make Stackhouse @ Fibre2fashion