It was a moment to cherish for Shoppers Stop when the entire lead starcast of Eros International’s Desi Boyz, which includes John Abraham, Chitrangada Singh, Akshay Kumar and Deepika Padukone, launched the stylish ‘Desi Boyz’ apparel collection exclusive for the retailer.
The ‘Desi Boyz’ collection would be featured across all Shoppers Stop outlets under its exclusive and popular youth brand ‘Life’. The brand well reflects the vivacious, youthful and lively appeal of the ever-energetic stars.
Through the launch of the new collection, the retailer intends to present its customers with a real time opportunity to smarten up their wardrobes with the elegant fashion line from the much awaited movie ‘Desi Boyz’.
John Abraham’s charisma comes alive in the casual appeal of brand Life’s men’s range. The star’s indispensable relaxed look is well-mirrored in classic white shirts, jackets, hooded sweatshirts, bold coloured Tees with Desi Boyz logo and in funky prints on Tees.
Akshay Kumar’s smart macho style also cannot be overlooked. The star’s appeal is perfectly reflected in brand’s funky printed Tees, hooded T-shirts and jackets. Also, his optimistic and playful attitude in the movie is mirrored in brand Life’s collection of hot shorts and sporty, printed tees. Besides this, the cargo shorts and full length pants with baggy pockets are also included in the range to give it all inclusivity.
Imitating Deepika and Chitrangada’s styles and casual-on-purpose collections is the best way for college going girls to keep in style.
Read More about Desi Boyz’ starcast unveils apparel line at Shoppers Stop at Fibre2fashion
DEBENHAMS, the premium global department store, has had a long standing tradition of collaborating with internationally acclaimed designers, retailing exclusive creations from leading names like Jasper Conran, John Rocha, Betty Jackson Black, H! by Henry Holland, and Ben De Lisi since 1993.
Bringing this revolutionary concept to India for the first time, DEBENHAMS has recently announced its association with the celebrated Indian designers MANISH ARORA and NARENDRA KUMAR to retail an exclusive line of fine clothing options at ready to wear prices, making prêt lines readily accessible for the Indian customers.
Inspired by Manish’s recently showcased SS collection at the Paris Fashion Week, the Manish Arora at Debenhams Collection comprises of funky T-shirts, psychedelic print tights, high waist hot pants, flowing kaftans and bright summer dresses in the signature Manish Arora riot of innovative silhouettes, unconventional prints, striking colors and quirky embellishments. Eccentricity gets a fashionable makeover with this exceptional collection, portraying the uninhibited, adventurous young women of today.
Talking about his association with Debenhams, Manish Arora says, “I am very excited to be associated with Debenhams and greatly appreciate this new relationship. I also look forward to us doing great business together.”

Ecolab Inc introduced the new Stackhouse Disposable Helmet System, a unique, fully disposable product that offers a clean, sterile helmet for medical staff performing surgical procedures. Invented by an orthopedic surgeon, the disposable helmet system is made with a breathable viral barrier tri-laminate material. It offers effective barrier protection and eliminates the cleaning and equipment maintenance associated with reusable helmet systems. Surgeons and staff need barrier protection that is comfortable, breathable and easy-to-wear,said Paul Chaffin, Healthcare vice president and general manager for Ecolab Healthcare North America. The Stackhouse Disposable Helmet System allows , Medical textiles surgeons and staff to focus on the task at hand, while helping to protect their health and safety. Surgical helmets, Surgical Gowns, Surgical Hosiery are primarily used during orthopedic procedures to help protect the surgical team from fluids and debris. In addition, helmets are used in open surgical procedures during which airborne contaminants and potential infections for health care associates are a significant concern.
Read More about Ecolab uses breathable garment material to make Stackhouse @ Fibre2fashion

Pantone LLC, an X-Rite company, and the global authority on color and provider of professional color standards for the design industries, unveils the PANTONE Fashion Color Report Spring summer 2011. The report features the top 10 colors for women’s fashion for spring 2011, along with designer sketches, quotes and headshots, and is available for free download. The release of the PANTONE Fashion Color Report coincides with New York Fashion Week, which begins Thursday. The top colors for women’s fashion for spring 2011 are: • PANTONE 18-2120 Honeysuckle • PANTONE 16-1349 Coral Rose • PANTONE 14-0941 Beeswax • PANTONE 18-4039 Regatta • PANTONE 15-3817 Lavender • PANTONE 15-4825 Blue Curacao • PANTONE 14-6324 Peapod • PANTONE 12-1206 Silver Peony • PANTONE 18-1235 Russet • PANTONE 15-4502 Silver Cloud “The colors designers have chosen for the spring season present an interesting marriage of unexpected warm and cool tones,” said Leatrice Eiseman, executive director of the Pantone Color Institute. “By cleverly combining complementary colors, those that are opposites on the color wheel, they have created a striking intensity in the palette. These unique color combinations make it possible for consumers to pair existing pieces in colors traditionally associated with fall, with new favorites to punch up springtime wardrobes.”
view more Pantone Fashion Color Report Spring 2011
The successful alliance between supermodel Kate Moss and clothing chain Topshop that persisted for three years, is now towards concluding, the year-end. The clothing chain has 10 outlets spread across Northern Ireland.
Topshop’s autumn and winter collection designed by Moss would be the fourth and last collection of the alliance. Moss got into this partnership with the clothing chain through her friendship bonds with the chains owner, a retail tycoon, Sir Philip Green. Now, as the alliance sees its end and both parties refute any rift, with owner of the chain saying that they are bringing an end to the collaboration as Moss has other commitments.
The 36 year old model is believed to have taken home at least £3 million for the collections she designed, a majority of which became popular amongst Topshop customers.
Three years back, when her first collection was launched by the clothing chain and thousands of people lined up in front of the chains flagship store at Oxford Street.
View more Interesting kate Moss Images
This autumn, MANGO’s new catalogue will feature the model Elettra Wiedemann, one of the models of the moment. Elettra Wiedemann, chosen by People magazine as one of the 50 most beautiful women in the world, comes from a famous family. Born in New York, her first modelling job was for the cover of German Vogue.
Since then she has appeared on the covers and pages of the most important fashion magazines in the world such as Vogue, Glamour, Elle, Grazia or Vanity Fair, among others. The model is the face of important cosmetics brand Lancôme and has just completed a Masters in Biomedicine at the London School of Economics. Alongside her boyfriend, James Marshall, she recently set up the charity One frickin’ day, which preserves natural resources and is currently working on installing solar panels in Burundi. During work on the MANGO catalogue, Elettra showed off her modelling skills with her natural poses.
In this catalogue, the elegant and sophisticated Elettra shows us her characteristic vitality and energy, posing serenely for photographer Antoni Bernad at the AC Santo Mauro Hotel, in Madrid.
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